Kitchef is a meal planning and meal kit delivery service with their flagship product being meal kits. A meal kit is a package that contains recipe cards with step-by-step instructions along with measured quantities of all the ingredients required to cook that recipe. This allows their customers to skip the process of planning, sourcing, procuring, storing, and preparing.
Graduating with a BSc in Mechanical Engineering from Bilkent University, Mustufa began his professional career in the light engineering industry. Following this, he joined a Construction Tech startup, Modulus Tech, where he has been leading the product, research and development, and manufacturing departments for the past two years.
Madiha started her career as a media professional for globally affiliated agencies where she led conventional, digital, and content strategies for category-leading clients. Following this, she shifted to the emerging tech industry as a Category Head to identify and develop business expansion opportunities by analyzing customer data and monitoring relevant markets. Madiha holds a BA (Hons) in Broadcasting & Journalism from the Limkokwing University of Creative Technology.